Blog — press

Fashion creatives all over the world are always thinking about providing new ideas, maybe recycling old ones to create something unexpected. This is the case with the independent collection Rialto Jean Project. Erin Feniger, the ‘artist’ behind this idea, did something really simple: just took a pair of vintage Levi’s and…painted them! Each pair of trousers costs 200$, 100$ for shorts. Six are the ‘styles’: the Cabrillo, the Venice, the Grand, the Rose, the California and the Palms (you can see these last two in the photos). With each pair sold the line will give 40$ to the Children’s Hospital...

We are so excited to announce that Vogue chose the Rialto Jean Project as their "Need it Now" denim line! Check it out.   

TREND ALERT: Vogue says our painted denim is exactly what they have been looking for!  Find out more below:  http://www.vogue.com/867370/need-it-now-rialto-jean-project-jeans/