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Gisele Bundchen Spotted in RJPs! Color us impressed! Gisele Bündchen shows off a splat-tacular pair of Rialto Jean Project pants Thursday during a walk around Boston.   Source: People 

Fashion creatives all over the world are always thinking about providing new ideas, maybe recycling old ones to create something unexpected. This is the case with the independent collection Rialto Jean Project. Erin Feniger, the ‘artist’ behind this idea, did something really simple: just took a pair of vintage Levi’s and…painted them! Each pair of trousers costs 200$, 100$ for shorts. Six are the ‘styles’: the Cabrillo, the Venice, the Grand, the Rose, the California and the Palms (you can see these last two in the photos). With each pair sold the line will give 40$ to the Children’s Hospital...

We love this site, and were happy to see that the feeling is mutual! Check it out.    I came across the Rialto Jean Project last week and I just had to share it.  "The Rialto Jean Project benefits children through art, working directly with Children's Hospital Los Angeles. RJP stands behind the proven theory that art can help young patients find a sense of hope, increase self esteem, autonomy and competence, while offering opportunities to express their feelings safely while providing a solid foundation for healing. " When I was very young I spent a lot of time at...

We are so excited to announce that Vogue chose the Rialto Jean Project as their "Need it Now" denim line! Check it out.   

TREND ALERT: Vogue says our painted denim is exactly what they have been looking for!  Find out more below:  http://www.vogue.com/867370/need-it-now-rialto-jean-project-jeans/